Courtesy of Louis Vuitton
No one had a 2020 like Naomi Osaka. Last September, she represented Japan at the U.S. Open and won her second title and third major at only 22 years old. Osaka also advocated for the Black Lives Matter movement throughout the tournament, wearing the names of seven Black Americans who had been unjustly killed by police. Did we mention the 23-year-old is now the highest-paid female athlete in history? In her next step toward world domination, Osaka joins the Louis Vuitton family as the brand’s newest ambassador.
As she awaits the postponed 2021 Tokyo Olympics, Osaka is lending her star power to Louis Vuitton’s spring-summer 2021 campaign, which was photographed by Nicholas Ghesquière, LV’s Artistic Director of Women’s Collections. Osaka posted about the news on Instagram and revealed a personal connection to the fashion house. “Wow this is actually crazy,” she wrote. “Honored to be @louisvuitton newest House Ambassador. Funny story: I first bought my mom a LV bag when I was 16 as a birthday present and it’s kinda been a tradition since. Do I call this a full circle moment? Yes.”